四川麻将

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细分品类以及准确定位

 
 
 

  LEDXIANSHIPINGXINGYEXIFENSHICHANGGEJUZAI2018NIANJIUYIJINGCHUBUKAISHIXINGCHENG,ZHUYAOFENWEI:XIAOJIANJUSHICHANG、TOUMINGPINGSHICHANG、YIXINGPINGSHICHANG、ROUXINGPINGSHICHANG、CHUANGYIPINGSHICHANG、LEDZULINPINGSHICHANG......QIZHONGLEDQIYECHUXIANHENDUOXINMIANKONG,ZAIXIFENHUASHICHANGHOU,QIYEDELIRUNDIANYOUSUOZENGJIA,XIANGDUIYUANCAILIAOCHENGBENYOUSUOJIANSHAO,ZHEIYANGLEDQIYEXINGCHENGLIANGXINGFAZHAN;TAMENZAIZIJIZHUYAODEXIFENLINGYUDOUYIJINGJILEILEBIJIAOJIANSHIDEPINPAIJICHU,ZHEIXIEDOUBIAOMINGYIGEXIANXIANG:XINGYEDEGEGEXIFENPINLEIPINPAIGEJUZHENGZAIXINGCHENG,ERQIEQIANGSHIPINPAIDEGUIMOCHENGZHANGXINGYOUSHIFENQIANGJING。

 

  JIU2018NIANLAISHUO,GEGEXIFENPINLEICHUXIANLEYIPIJUYOUDAIBIAOXINGDEQIYE,TONGSHIYEXINGCHENGLEXINGYEPINPAICHUQIGUIMO。TAMENLIYONGGONGSIZISHENDEYOUSHI,GUODUGONGSICHANPIN,WANCHENGCHANPINSHENGJIJIZHUANXING;CHANPINXIFENHUA,DAZAOZISHENPINPAI,ZAISHICHANGSHANGZHANJUYIDINGDESHICHANGFENE,BINGQIEMEINIANZENGZHANGSUDUFEICHANGKUAI,YOUDEZAIJINXINGXIFENHUASHICHANGJICHANPINDINGWEIWANCHENGHOU,JINXINGBINGGOUHUOBEISHOUGOUDEFANGSHI,LIYONGDAPINPAIKUODASHICHANGDEYINGXIANGLI,YUNYONGZIJINHEBINGXINGSHIDAZAOLIANHEPINPAI,XINGCHENGLEMIJIXINGJISHUHEMIJIXINGZIJINXIANGJIEHE,BINGGOUHUOBEISHOUGOU,DUIFANGWANGWANGZAIMOUGEXIFENSHICHANGBENSHENJIUYOUYIDINGDEZHIMINGDU,QIANGQIANGLIANSHOUDAZAOGENGDADEPINPAI。

 

四川麻将   2019NIANRUGUOZHONGXIAOPINGQIBIXUJIAKUAIZAIXIFENLINGYUDEGAIGE,ZHENGQUCHANPINZHANJUPINLEISHICHANGZHENGQUDAOYIGEYOULIDEPINPAIDINGWEI,BINGJIANGCHANPINZUODAO,FOUZEJIUHUIMIANLINMEIYOUCHANPINYOUSHI,ZAISHICHANGSHANGXINGCHENGBULEDINGWEI,YEJIUSANGSHIJINGZHENGLI。

 
 
 

未来竞争加剧

 
 
 

  ZAIWEILAISHICHANG,ZAIXIFENPINLEIZHONGYIGEFENLEIHUIXINGCHENGDUOJIAQIANGSHIDEPINPAI,BINGQIEBUDUANDEYOUXINDEPINPAICHUXIAN。YINWEIXINGYENEIDETONGLEIXINGCHANPINZAIWAIWEISHEBEIHERUANJIANFANGMIANDOUSHITONGYONGHUA,BINGQIESHIYONGDUOZHONGPINLEICHANPIN。ZAIXIAOJIANJULINGYU,CHANPINTISHENG、PINPAIJINGZHENGJIAJUYIJINGCHENGWEIGUIMO,YOUBUKEZUDANGDEWEILAIFAZHANQUSHI。

 

  YIFANGMIAN,SUIZHECHANYERENZHIDUBUDUANDETISHENG,ZHONGDUANKEHUDUICHANPINHESHICHANGDESHUXICHENGDUDADAOYIDINGCHENGDU,BINGQIEDUILEDXIANSHIPINGZUCHENGYUANCAILIAOYEYOUYIDINGDELEJIE,JIAGEBUZAIYOUCHANGJIALAIJUEDING,ERSHISUIZHEKEHUDEXUQIULAIJINXINGDINGZHIHUACHANPIN,JIAGETOUMINGCHENGDUFEICHANGGAO,CHANGJIADELIRUNJIUBUDUANDESUOXIAO。XIANZAIXIAOJIANJUCHANPINYAOYOUSUOFAZHAN,JIUYAOZHENDUIZHONGGAODUANSHICHANGDE,BUJINDUIQIZHILIANGHEXINGNENGYAOQIUTISHENG,GEXINGHUAXUQIUYEZAIJINYIBUSHIFANG。ZHEIZHONGXIAYOUSHICHANGXUQIUBIANHUAYEZAIBUDUANCIJIZHESHANGYOUCHANGJIAXIAOJIANJUCHANPINDESHENGJIYOUHUA,BINGTUIDONGQICHANPINDEJINYIBUXIFEN,BIRUSHUOXIAOJIANJUGUANGGAOJI、XIAOJIANJUDIANSHI、COBXIAOJIANJU、HUWAIXIAOJIANJU、XIAOJIANJUZULINDENGDENGXIFENCHANPINHEYINGYONGLUXUCHUXIAN。

 

  SUIZHEXIAOJIANJUJISHUDEBUDUANGAIJINHEJINGJIN,ZHEIJINIANXIAOJIANJUDEDINGYIBUDUANBEISHUAXIN,P2.5YIJINGSHISHINEIPINGZHONGDECHANGGUICHANPIN,2019NIANXINGYEDUIXIAOJIANJUDEHUIFAZHANYIP1.5DAOP2ZHIJIAN。SUOYIXIAOJIANJUCHANPINHUIFENWEILIANGFANGMIANFAZHAN,YINWEIP1.5DAOP2ZHIJIANXIAOJIANJUXUYAOCHANGJIADUISHEBEIDEXUQIUBIJIAOGAO,DUIYUXIANZAIHENDUOZIJINLIANJINZHANG、CHANPINYANFASHILIBUGOUDEZHONGXIAOCHANGSHANGERYANDOUSHISHIFENKUNNAN,YINWEIBUJINJINYAOJUBEIDALIANGDEYANFASHEJINENGLIHERENYUAN,TONGSHISHENGCHANSHEBEIDEGENGXIN,HUIXINGCHENGXIAOJIANJUCHANGGUICHANGJIAHEXIAOJIANJUZHONGGAODUANCHANGJIA。

四川麻将  

四川麻将   XIAOJIANJUCHANYEHENDUODIDUANCHANGJIAMIANLINBEITAOTAIHUOZHEMANMANZHUANXINGDEJUMIAN,JISHIYIXIEXIANZAIYIJINGGENGHUANSHENGCHANSHEBEIDECHANGJIA,YEYAOMIANLINCHANNENGYALI,MEIYOUZUGOUDECHANNENGZENNENGZHICHENGJIANGDICHENGBEN?TONGXIFENCHANPINSHENGJI、JINGZHENGJIAJUDEXIANXIANGBUZHISHICHUXIANZAIXIAOJIANJULINGYU,TOUMINGPINGLINGYUYESHIRUCI,CHAYIHUASHICHANGJINYIBUXIFEN,JILIEDEJINGZHENGZAIJIASUCHANPINSHENGJIYEZAICUSHIPINGQIJIAOJINNAOZHIZUO*CHANPIN、YINGYONGDENGXIFENHUA,ZHEIJIANGCHENGWEIJIEXIALAICHANYEDEYIDAFAZHANQUSHI。

 
 
 

稳定渠道与多元渠道共存

 
 
 

四川麻将   LEDXIANSHIPINGCHANYEDEQUDAOZHIZHENGYIZHICUNZAI,YOUQISHIGEGEPINGQIBUDUANJIANGJINGXIAOSHANGTIXISHENRUQUANGUOGEDACHENGSHI,SHENZHIBACHUJIAOYANSHENZHICUNJISHICHANG,QUDAOSHICHANGZHENGYUELAIYUEZHISHOUKERE。ERJINDUANSHIJIANLCDDEGUONEIWAIDACHANGJIAYEZAISHEJIDAOLEDXINGYELI,TAMENLIYONGYUANYOUDEZILIAOQUDAO、ZIJINYOUSHI,QIANGSHIJINJUNLEDXIANSHIPINGXINGYE,BENSHENJIUYONGYOUQIANGDADESHILI,TAMENHAIYONGYOUQIANGDADEPINPAIYINGXIANGLI,RANGTAMENZAISHICHANGSHANGJINRUGENGJUJINGZHENGLI。

四川麻将  

四川麻将   WOMENLAIKANYIQIANDEQUDAOMOSHI,SUIRANYOUHENDUOPINGQIYIJINGCHENGWEIWENDINGDEQUDAO,DANLEDXIANSHIPINGXINGYEDEQUDAODUOYUANHUAYEZHENGZAIJIASUXINGCHENG。PINGQIXIANZAIBAMUGUANGZHUANXIANGGENGWEIGUANGKUODEHAIWAISHICHANG,JINJINIANYUELAIYUEDEPINGQILUXUZOUCHUKAITUOHAIWAIXINQUDAO、XINSHICHANG;QIANGQIANGLIANHEWEIPINGQIQUANMIANNAXIAGAIQUYUDEQUDAOSHICHANGDEZENGTIANXINFANGSHI,ZONGTILAISHUOXINGYEQUDAODEDUOYUANHUADUIYUYOUSHILIDEDAQIYELAIJIANGSHIJIHUIYESHITIAOZHAN,PINGQIKEYIZAIQUANQUDAOFANGMIANJIAKUAIBUJU,DANGRANDUIYUZOUCHAYIHUAJINGYINGLUXIANDEPINPAIPINGQIYEKEYIXUANZECHANGSHIQUDAOJINXINGYANJIU。